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Korean beauty

CULTURE

[WHY] In the world of skincare, how many steps are too many steps?

Kim Kardashian may have been a latecomer to the Korean skincare trend when she jumped on the bandwagon earlier this year, but she was...
CULTURE

5 K-beauty Holiday Makeup Looks You Can Follow This Weekend

So this weekend is the last weekend of 2017.. Whether you have a small dinner date or a fancy party coming up, you don't want...
CULTURE

This Korean YouTuber Teaches Meaningful Lesson through Makeup Tutorial

Min Saerom, a renowned beauty YouTuber in South Korea, shared a meaningful message about physical appearance through her recent makeup tutorial video. On November 8,...
BUSINESS

Stanford MBA Conducts a Case Study of K-Beauty Startup

  Stanford MBA students visited Memebox to study their global strategy and vision. Memebox is one of successful Korean beauty startup companies. According to Memebox, 30...
ENTERTAINMENT

Actress Jo Yeo-jung Stays in Perfect Shape with Dancing

Actress Jo Yeo-jung said she keeps her perfect and healthy body with dancing. Fashion magzine Grazia released their new photo shoot with Jo Yeo-jung on...
CULTURE

Korean Beauty: Hot Trends and High Expectations

  Korea is well known for having some of the most beautiful people in the world, and with the spread of the Hallyu wave these...
CULTURE

[Korean Culture 101] The Culture of Dieting in Korea

Dieting and losing weight is a common concern for many women in Korea - to  the point that there exists a popular saying, "Dieting is...

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