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Lotteria Fails to Steal In-N-Out’s Crown After Social Media Hype Fades

As the Korean saying goes, a much-hyped feast can still leave you hungry. Lotteria just proved it in Fullerton. The fast-food chain opened its first...

Hangul Brand Marketing Faces Imitation Risks

The spread of Hangul styling from K-pop and K-food into global branding is reshaping store signs, labels, and logos. Used well, Hangul brand marketing...

Chick-fil-A Offers Free Food Through Mobile Game ‘Code Moo’

Chick-fil-A is giving away free food to customers who play its mobile game ‘Code Moo’, which launched through the chain’s official app on July...

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