Netflix has launched a large-scale billboard campaign along Sunset Boulevard in West Hollywood to promote Squid Game Season 3, which premieres on June 27, 2025.
The company confirmed that this will be the final season of the global phenomenon, which first aired in 2021 and became the most-watched non-English language series in Netflix history.
According to series creator Hwang Dong-hyuk, the finale will continue the conflict between Gi-hun and Front Man, picking up after the events of Season 2.
The new season features returning stars Lee Jung-jae as Gi-hun and Lee Byung-hun as Front Man, along with a cast that includes Wi Ha-jun, Yim Si-wan, Kang Ha-neul, Jo Yuri, and others.
