Kun Young Construction is introducing its ‘Laporte’ premium housing brand, presenting two Korean projects: Laporte Blanc Seohyeon in Seohyeon, Bundang, and Laporte Sejong in Sejong City. The developer says the projects emphasize design, access, and on-site amenities.
Laporte Blanc Seohyeon is a high-end apartment converted from the former Lotte Mart building in Seohyeon-dong, Bundang, Seongnam. It will offer 95 units with exclusive areas up to 84㎡. Its signature “layered type” plan separates lower and upper levels within units. Joosung Lee of JS Realtech, who visited this outlet, said the duplex layout and higher ceilings—up to 3.7 meters—aim to create openness. He added the remodeled parking-structure base contributes to sturdy construction and sound insulation, and separate entrances for each unit support easier movement between levels.
The project includes a rooftop garden and community spaces such as a fitness room and studio. Interiors are specified with premium tiles and flooring, and kitchen cabinetry is from high-end brands, according to the materials shared. Access is within walking distance of Suin–Bundang Line Seohyeon Station, with convenient links to the Gyeongbu Expressway and the Bundang–Suseo Urban Expressway. Additional transit expansions are planned, which the developer says support future value.
Laporte Sejong is a 127-home block-type detached housing community, offered in a single 84㎡ exclusive-area configuration. Every home has a private terrace and garden. Shared facilities include a fitness center and playgrounds. All parking is placed underground to keep ground areas car-free, with about two spaces per home. Units are planned with an air-purification system and an integrated security system.
The Sejong site is described as benefiting from ongoing development discussions around a potential National Assembly relocation. The area features nearby Haemil Elementary, Middle, and High School and substantial green space. A representative said the quieter environment—limited nightlife, a high share of civil servants and professionals, and stable public safety—may appeal to Korean American buyers seeking a calm setting.
Heungbae Kim, Managing Director at Kun Young, said transportation and daily-life infrastructure are in place for travelers who visit Korea often. He added that this visit aims to hear directly from the local Korean American community and tailor marketing to U.S. needs, noting that the company intends to reduce hurdles for buyers and prepare benefits for varied customer segments.
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BY HOONSIK WOO [woo.hoonsik@koreadaily.com]
