Major U.S. retailers are launching competitive Thanksgiving meal deals to help families celebrate affordably amid high inflation. Aldi and Walmart have both unveiled meal packages priced around $40 for a 10-person feast, aiming to ease financial pressure during the holiday season.
Aldi CEO Atty McGrath said the company’s mission is to make family gatherings more affordable during one of the year’s most expensive holidays. “Helping families enjoy the holidays without financial stress is part of who we are,” McGrath said.
Aldi’s 2025 Thanksgiving package includes 21 ingredients for a 10-person meal, centered around a 14-pound turkey, along with potatoes, cranberries, rolls, gravy, and stuffing mix. The set is priced at $40, down $7 from last year’s $47 package. Customers can buy in stores or order through pickup and delivery options.
Walmart introduced its 2025 Thanksgiving Meal Basket, calling it the lowest price since the promotion began. The basket contains about 20 ingredients, including turkey, potatoes, pie crust, fried onions, stuffing mix, and boxed macaroni and cheese.
The total cost remains under $40—less than $4 per person. Walmart’s new “One-Click Basket” feature allows shoppers to add all items to their cart online at once. The basket includes more than 20 brands, combining national and Walmart private-label products.
The Butterball turkey in the package costs $0.97 per pound, the lowest since 2019. New customers can also receive free express delivery.
Walmart CEO John Furner said, “Our goal is to make sure every family can enjoy quality, quantity, and tradition together.” He added that Walmart remains committed to offering affordable prices and convenience during times of high inflation.
Industry analysts expect the $40 Thanksgiving meal deals from Aldi and Walmart to spur similar price cuts by other major retailers. Last year, Target responded with a $20 Thanksgiving set for four people.
Both chains emphasize that their low-cost promotions aim to help families enjoy the holiday meal without financial burden.
BY EUNYOUNG LEE [lee.eunyoung6@koreadaily.com]
