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Sunday, July 13, 2025

New reality TV show to launch K-pop talent located in U.S. to stardom

From clockwise left are the logos of companies Titan Content, United Talent Agency and The Gurin Company
From clockwise left are the logos of companies Titan Content, United Talent Agency and The Gurin Company

U.S.-based K-pop company Titan Content and entertainment studio The Gurin Company have partnered to create a new reality TV show to launch K-pop talent located in the United States to stardom.

Tentatively named “K-Pop Dreams,” the audition series aims to see the “American K-pop dream come true,” according to Titan Content.

The 10-episode series will follow the discovery of prospective K-pop talents in the United States. The whole process in the production of a K-pop group, starting from the casting stage up to the group’s debut show, will be candidly documented. Behind-the-scenes footage will be shown in addition to the stage performances.

In addition to K-pop, Korean fashion, beauty and dance will also be showcased, Titan Content said.

Executives from the U.S.-based K-pop company Titan Content [TITAN CONTENT]
Executives from the U.S.-based K-pop company Titan Content [TITAN CONTENT]

The two companies’ deal was concluded through the United Talent Agency. Los Angeles-based The Gurin Company (TGC) will co-produce the show’s pilot episode with Titan Content and distribute the show to a global market through its TGC Global Entertainment network.

“This partnership will not only discover K-pop talents but will also showcase K-pop as a lifestyle,” Titan Content chairman Semin Han said. “America’s future K-pop stars’ dreams will be brought to life in a way never seen before.”

Han, SM Entertainment’s former co-CEO from 2017 to 2019, oversaw the debut of K-pop acts such as BoA, Girls’ Generation, EXO and Super Junior during his 17 years at the company.

BY KIM JU-YEON [kim.juyeon2@joongang.co.kr]

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The Korea Daily Digital Team
The Korea Daily Digital Team
The Korea Daily Digital Team operates the largest Korean-language news platform in the United States, with a core staff of 10 digital journalists and a network of contributing authors based in both Korea and the U.S. The team delivers breaking news, in-depth reporting, and community-focused coverage for readers nationwide.